Press Play on Your Story
*This video is a breakdown of the video production process, and will show you examples of how the combination of quality video production and motion graphics can help communicate the value proposition of your products and brand.
This is our most comprehensive service. It includes both producing videos on your products and services, as well as quality motion graphics and animations that seamlessly reflect your company’s existing brand and style.
In addition to on-site filming, we also specialize in greenscreen production and compositing — services which, contrary to popular belief, are not just reserved for large budget commercials and movies. We can even help you set up your own studio, finding you the best set up for your needs.
With these offerings, your company will get animation and effects that elevate your video production and strengthen your value proposition.
When we say "Video Production," we're referring to all aspects of capturing your unique story on camera. This begins with the scriptwriting process, where we'll discuss goals, budget, and timeline with your team. From there, we will craft a production plan.
We make including any elements that would improve your video a priority: Does your video require more advanced animation? Would it benefit from a greenscreened backgrounds, or even CGI animation (See section on CGI below).
Motion Graphics is a broad term, but it includes any graphical elements used in a video. This ranges from introductions, titles (lower thirds), call-to-actions, to full-out animation (limited live-action). Once we have a plan-of-action, we will work with your branding team to ensure that your style guide is applied to the graphics, capturing your unique personality and infusing it throughout your video(s). We do not use templates, and make every graphic and transition from scratch to ensure that everything we create is unique to your individual brand.
Depending on your product or services, more animation can sometimes benefit over live-action filming. When services or products are complex or aren't tangible, more animation is best to visually represent your ideas.
While animation is more expensive to produce (depending on style, length, and complexity, etc), it is sometimes the best medium to explain your value to your customers.